Vinitech-Sifel Wine Tour
Technical Visits
Organized by Vinitech-Sifel
9 PARTNER ESTATES SHARING THEIR REAL-WORLD SOLUTIONS
The Vinitech-Sifel Wine Tour offers a unique, hands-on immersion into a selection of nine partner wine estates. This programme highlights innovative initiatives, practical field experience, and evolving business models across the wine sector.
Designed as a true “ideas laboratory”, the tour explores new ways of creating value in the wine industry, including revenue diversification, evolving distribution channels, adaptation to changing consumer expectations, product innovation, and wine tourism development. These visits provide valuable insight into success factors, challenges encountered, and practical lessons learned.
Product Innovation & New Consumer Expectations
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Château Clos de Boüard
How can a non-alcoholic wine range be successfully developed? Conditions, challenges and key success factors.
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Château Guibeau
How can innovative products be adapted or created to meet changing consumer preferences?
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Château Lamothe de Haux
How can packaging formats be redesigned? Costs, constraints and return on investment.
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Wine Tourism & Direct-to-Consumer Sales
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Vignobles Jade
How can wine tourism support a direct sales strategy? (Up to 6,000 visitors per year)
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Domaine La Bastane
How can an organic winegrower build a direct sales model through wine tourism?
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Château Darche
How can a Grand Cru Classé develop direct sales through wine tourism? (More than 10,000 visitors per year)
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Diversification & Economic Resilience
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Château Carsin
How can crop diversification generate additional revenue and improve operating margins?
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Château Laujac
How can livestock farming complement vineyard activities? Conditions, investments and profitability.
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Château Puygueraud
How can fruit trees be integrated into a crop diversification strategy on a wine estate?
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