The Vinitech Innovation Tours continue with two new destinations

After Georgia (2019), the United States (2022), Mexico (2022), South Africa (2022), Catalonia (2023), Serbia (2024), Argentina (2024), Uruguay and Brazil (2025), and Romania (2025), the Vinitech Innovation Tour partners, together with companies from the wine industry, are heading towards new destinations. Launch your international development with us! A turnkey programme in 4 parts: technical visits, targeted one-to-one meetings, technical conferences and networking.

From 27 to 29 January 2026, we invite you to Switzerland (Vaud and Valais) to take part in a Vinitech Innovation Tour combining technical visits and privileged participation in Agrovina, the must-attend event dedicated to vine and wine professionals in Switzerland.

On this occasion, the VIT partners will accompany a delegation of innovative companies with the opportunity to:

• Present their solutions to a qualified audience (36% Canton of Valais, 24% Canton of Vaud, 18% Rest of French-speaking Switzerland, 17% German-speaking Switzerland and Ticino, 5% abroad)
• Forge strategic partnerships with key sector players
• Benefit from a negotiated location and price within a collective stand

Don’t miss this unique opportunity to showcase your innovation at the heart of the international wine ecosystem.
 

>> Some market insights for Switzerland

• Total area: ~14,600 ha of vineyards, ~2,500 producers (mostly small family-owned estates)
• Annual production: ~100 million litres of wine
• Grape distribution: 56% red (Pinot Noir, Gamay, Merlot), 44% white (mainly Chasselas)
• Diversity: 252 authorised grape varieties, 36% indigenous (Chasselas, Petite Arvine, Cornalin…)
• Main regions: Valais (32%), Vaud (25%), Geneva, Ticino, Three-Lakes, German-speaking Switzerland
• Viticultural context: terraced vineyards and steep slopes ('heroic viticulture'), altitude 200–1,100 m

The Swiss vineyard, fragmented, terraced and quality-oriented, creates a demand for equipment adapted to small plots, steep slopes and precision winemaking. The shift towards sustainability and premiumisation opens opportunities for innovative, low-input equipment that enhances the premium image of Swiss wines.

The VITINORD 2025 prospecting mission in Lithuania, part of the Vinitech Innovation Tour, successfully concluded after a week-long immersion focused on Nordic wine markets. It highlighted French innovations adapted to cold climates and the development opportunities in these regions.

Conferences, visits, and demonstrations addressed climate adaptation, resistant grape varieties, sustainable practices, and the economic challenges of wines from emerging regions. French stakeholders such as SLPA and Terra Mea presented their solutions.

This mission confirmed the strong potential of Nordic markets and opened the door to new collaboration opportunities between local and French professionals.

>> Vinitech Innovation Tour @VitiNord includes:

• Shared 9m² stand with the Vinitech Innovation Tour partners in the networking area to increase your visibility
  Collective communication actions and promotion of participating companies
  Participation in the conference and technical visits. See the conference programme here.

This mission offers the opportunity to:

• Monitor innovations and practices in cool/cold climate
• Develop an international network in these growing regions
• Showcase your expertise in a scientific and technical context

Registration before 10 October

• An initiative created for professionals by professionals, close to your issues and rich in a double expertise both in wine and export, thanks to the SIRENA program of the Nouvelle-Aquitaine Region 
• A dense and diversified program (technical visits, round tables, pre-programmed BtoB meetings, networking...) 
• Complete and personalised support to define and validate your expectations, identify the best local contacts, and ensure the follow-up on your return 
• A guarantee of personalised meetings with qualified assistance during your meetings (translation, personalised assistance...)

The Vinitech Innovation Tours offer you a unique opportunity to showcase your solutions, as well as a turnkey solution for your export initiatives.